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Commerce and Management

IMPACT OF SUBPRIME CRISES ON INDIAN BANKING SECTOR

Dr. SANJAY SRIVASTAVA,e-Book, pp 1-139, (2015) ISBN:978-93-84648-99-2
Highlights:-
This book characterizes the insulation of Indian Banks to global financial crisis and means to augment the growth rate. Detailed study on the banking industry and the global slowdown originated from United States in 2008 shows that the Indian banking industry emerged well placed as compared to its western counterparts.

FILE SIZE: 3822.32KB

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MOBILE MOVEMENT

Dr. M. Madhuri Devi,e-Book, pp 1-34, (2019) ISBN:978-81-941310-0-7
Highlights:-
Mobile Phone has brought a revolutionary change in the human life. The advancement of Technology should be a boon not a bane. Corporate World has suppressed the sense of Sun-Set and Sun-Rise. ’Unnecessary communication creates unwanted feelings. Social Media Act is the need of the hour.

FILE SIZE: 1209.89KB

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A STUDY ON PORTFOLIO ANALYSIS ON SELECTED STOCKS OF NSE IN INDIA

Dr. Nalla Bala Kalyan, Mr. P.Viswanatha Reddy,e-Book, pp 1-72, (2019) ISBN:978-93-86675-72-9
Highlights:-
The book focuses on different securities mix in a portfolio selection & relationship between risk and return analysis of selected stocks on NSE in India and explains the basic principles of investment in securities.

FILE SIZE: 11704.02KB

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CONTEMPORARY ISSUES AND CHALLENGES IN MANAGEMENT IN DIGITAL ERA

Dr. Sudip Basu, Mr. Robin K Agarwal,e-Book, pp 1-467, (2023) ISBN:978-81963682-6-5
Highlights:-
This edited book is the blend of managerial as well as technological elements in a range of contemporary issues and challenges in digital era. This edited book’s every chapter will assist upcoming scholars in learning about components of the upcoming digital era.

FILE SIZE: 9184.16KB

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IPR Entrepreneurship and Technology in the changing Business Environment

Dr. Ravi Vyas, Dr. Goldie Zaki, Dr. Danish Khan,e-Book, pp 1-100, (2023) ISBN:978-81-963682-9-6
Highlights:-
The idea behind this book is to attain fresh awareness about new age Entrepreneurship and digital transformation for modernization of Indian Economy to establish it at the top third position in global economics of the globe by anchoring global supply chain management, R&D innovations in human capital development and governance with nurturing environment.

FILE SIZE: 3209.75KB

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Customer Perception towards Relationship Marketing Practices Across the Selected Public Sector Banks in India

Dr. D. Harikishan Reddy, Dr. Nalla Bala Kalyan,e-Book, pp 1-177, (2024) ISBN:978-81-968040-8-4
Highlights:-
Public Sector Banks: The objective of this work is to understand the customers’ perception towards relationship marketing practices and the impact of relationship marketing on customer satisfaction and loyalty.

FILE SIZE: 3863.63KB

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